Samsung on Wednesday revealed its Bespoke series of home appliances powered by AI. The appliances have inbuilt Wi-Fi, internal cameras, and AI chips and will feature the company’s Bespoke AI that can help users access controls through the SmartThings Application.
“We are introducing Bespoke AI, our next big innovation in home appliances which will ensure smarter living for Indian homes and reduce energy consumption, contributing to a greener planet. With our Bespoke AI-powered home appliances, consumers will be able to customize their choices, get easy controls for elders and kids, and get seamless diagnoses for their home appliances. With the transformative power of AI, we are confident that Bespoke AI will strengthen our leadership in the digital appliances market in India,” said JB Park, President & CEO, of Samsung Southwest Asia, in a press statement.
Samsung claims that AI can help increase the longevity and sustainability of these appliances. It took the example of how a refrigerator can notify users when it is due for water filter replacement or how an air conditioner can do the same for an air filter change. However, it is not immediately clear why AI is required for either of these things. However, Samsung holds that it wants to reduce the time required to manage these appliances by integrating AI.
“With AI, appliances can now be smarter, and help reduce users’ time and energy spent on home chores. Through enhanced connectivity and AI capabilities, these appliances take the consumer experience to the next level by revolutionizing the smart home experience. With AI appliances, our objective is to further strengthen our premium portfolio and increase our share in the premium appliances segment,” said Saurabh Baishakhia, Senior Director of Digital Appliances, at Samsung India, in a press statement.
The article originally appeared on Indian Express.